Blog posts
Food for thought
PR Week magazine and agency Brands2Life recently surveyed the country’s top in-house communications professionals. The research found that nearly three-quarters of respondents believe the business community takes PR more seriously than five years ago. A few other highlights include: Has your comms planning been affected by the credit crunch? 72% answered ‘yes’ How do you […]
Big brand takes a leap of faith
Perhaps the scales are falling away from the eyes of many businesses, which see how much more value can be gained from working with smaller agencies and freelancers.
Humorous headlines
As it’s a bank holiday Monday, something a little more light-hearted! However, these headlines do highlight how wrong it can go if you don’t think things through from the reader’s perspective, or you make a terrible typo. Never say never – it’s surprisingly easy to make such mistakes with press releases and other public relations […]
Ham it up or play it down? Getting your press release right.
I’ve always believed in the importance of tailoring a PR story to make sure it is relevant to the media being targeted. The different headline treatments of the Icelandic volcano eruption illustrate my point exactly.
Russell Hardy, Business Marketing Manager, Roke
Sarah has achieved impressive results within a very short period of time. She has a proven ability to produce and distribute technical articles and newsworthy press releases in short timescales and with no fuss. With her professional work ethic, approachable personality and endless enthusiasm, she is a pleasure to work with.
Mel Kanarek, Director, TigerNash
Sarah is an accomplished and extremely versatile public relations professional. She has the knack of identifying clear objectives and then developing and implementing programmes of activity that achieve results. She also has excellent writing skills and an eye for a good story. I would not hesitate in recommending her agency to any business that is looking to benefit […]
Beth Evans, Head of Operations, Associated British Ports, Southampton
It has been a great pleasure working with Sarah as she really took the time to understand our business and our public relations objectives. Sarah was always available to discuss ideas and ensure we were taking full advantage of any PR opportunities.
Jean-Louis Evans, Managing Director, Hampshire
Sarah can be trusted to deliver excellent work on time every time. She has worked with us as if she were one of our own team, and has kept us on track at all stages of our PR programme.
