Blog posts

A strategic strategy

The CEO of Dunkin Donuts referred to a “strategic strategy” on BBC Breakfast this morning. Isn’t that like having a “planning plan”? Surely you’d expect a strategy to be strategic? I thought it was a nervous slip of the tongue, but have subsequently found out from an American friend that it’s quite a popular expression […]

Thursday, January 16th, 2014

The importance of being earnest (and not maverick)

Oh, the importance of getting your message right and not letting loose any spokespeople that haven’t been media trained! While watching BBC Breakfast this morning, I saw a great example of this.

Thursday, November 11th, 2010