Blog posts

Don’t shout, have a social media conversation

Many companies which think they ‘do’ social media well, actually don’t. They often view social media as a channel to push out news about themselves, without delivering any real value to their followers. Then they wonder why they don’t get any interaction in the form of retweets, comments, and likes etc. For me, social media […]

Wednesday, June 21st, 2023

Hacked off flack says ‘how brands fail on twitter’

Excellent points from Hacked Off Flack about the mistakes made on Twitter. Please click here for the full link “Twitter is not difficult. Personally I think it is a very good transparent test of whether people have any common sense. In the main, the mistakes people and brands make on Twitter are errors that […]

Tuesday, October 2nd, 2012

Is ‘old’ media dead media?

An interesting conversation has been going on within a LinkedIn group that I belong to, the Network of PR Professionals

Thursday, June 3rd, 2010